Barbara Sutton

Director of External Relations

Barbara Sutton oversees the School’s External Relations team, which includes responsibility for advancement, public relations, communications, marketing, branding and alumnae relations. Specifically, Barbara has oversight for the development and implementation of all fundraising initiatives with the objective of securing ongoing, sustained revenue for the School. She also manages alumnae relations with the goal of building and sustaining strong relationships with all alumnae and supporters.

Barbara has over 25 years of experience in advancement, alumni relations, marketing and communications, primarily in the education sector. She has held senior management positions at the University of Toronto, York University, University College London (U.K.), The Royal Conservatory of Music, Neuchatel Junior College (Switzerland), Bayview Glen School and World Wildlife Fund – Canada. In addition to her B.A., Barbara has a two-year Certificate in Fundraising Management from Ryerson University, earned her CFRE (international fundraising certification) in 2004, and CAGP (Canadian Association of Gift Planners) certification in 2010.

In her spare time, Barbara enjoys nature hikes, swimming, reading and travelling the world.

Why SMS?

“I was approached about this role as the #MeToo movement began in November, 2017. Like many people, I found myself asking what I could do to break the cycle of discrimination for the next generation of girls. As SMS Director of External Relations, I have the opportunity to use all my skills and experience to serve a School that has been putting girls first for over 110 years and has educated confident, trail-blazing women who have made a positive difference to Canada and the world.”